A Natural Connection

Our story begins hundreds of millions of years ago, and our testimonials are some of the most colorful characters you will ever meet.

Microalgae are at the bottom of the food chain and they can use every advantage they can get to survive. The tiny microalgae used to produce the powerful astaxanthin molecule generate astaxanthin naturally in response to environmental stress. In fact, theproduction of astaxanthin allows Haematococcus pluvialis to survive up to 40 years under conditions that would be otherwise inhospitable.

That’s significant armor.

Could nature really provide a way to improve nearly every aspect of our health?


Flamingos choose to feed on these microalgae. When they do, not only do their feathers take on their striking red color, they become one of the longest-lived bird species, surviving up to 30 years in natural environments and up to 50 years in captivity.

Could nature really provide a way to achieve life’s most challenging goals?


What do salmon feed on prior to their migration upstream to spawn? Astaxanthin-rich algae as it provides the fuel and protection required to overcome the numerous obstacles they will encounter during their arduous journey. This tiny natural molecule packs an amazing punch.

Nature turns to astaxanthin for strength and endurance.

What would a product like that unlock in you?

Find out here!